With over two decades of experience living and working in the Vail community, Erica brings a uniquely informed and deeply rooted perspective to the Vail Village real estate market. Her career blends luxury hospitality leadership, strategic revenue management, and hands-on property oversight—giving her clients an expert-level understanding of what truly drives value in mountain condominiums.
As General Manager of The Willows and advisor to Riva Ridge South, Erica oversees four property entities, including HOAs, fractional ownership programs, and boutique rental operations. This insider experience allows her to evaluate properties through a lens that few brokers share: building health, reserves, capital planning, design, operations, rental performance, and long-term ownership implications.
Erica’s strength lies in marketing, pricing, and positioning. Drawing from her background in luxury lodging and revenue strategy, she develops tailored plans that maximize visibility, drive demand, and elevate each listing’s competitive edge. Her approach combines meticulous market analysis with modern, high-impact marketing to achieve exceptional results.
Her professional insights are reinforced by academic studies at Penn State, Cornell, and the Hotel Institute Montreux, and by long-standing personal and professional relationships throughout Vail Village.
Outside of work, Erica embraces the mountain lifestyle with her husband and son—skiing, exploring, and staying engaged with the community she loves. She is passionate about helping clients make confident, well-informed decisions and find homes that reflect the best of mountain living.